Answer :
Answer:
The correct answer to the following question is innovativeness .
Explanation:
An innovation can be defined as anything that is perceived or thought to be new, these can be idea, thought, technology etc. The rate of adoption is determined here by the characteristics of innovations that members of society perceives to think are true, the characteristics here can be compatibility, complexity , relative advantage etc. Here innovativeness can be defined as the degree to which an individual adopts an innovation earlier than other members of the society.