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The two segments of the organization's environment are general and specific. Using an organization for which you are familiar, identify the factors that operate in each. Why is it important to understand an organization's environment?

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Answer:

Explanation:

So, we can look at this from 2 perspectives.

First of all, general environmental aspects like political, economical, social, technological, environmental and legal factors (PESTEL).

Furthermore, there are more detailed environmental factors as suppliers, competitiors and customers.

All of these affect business and its nature. We can take any business (Apple, Target, Wall - mart, Hilton Hotels etc.) and observe that both general and specific external environmental factors affect these businesses and their operations.

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