The sales and marketing plans are typically developed separately from the aggregate operations plan as a way of cross-checking results to insure the integrity of assumptions about the future.a. Trueb. False

Answer :

zunesyed

Answer:

False

Explanation:

Although separate planning of sales and marketing sectors can be used to ensure the integrity of the assumption about the future they are not developed for this purpose. Both sales and marketing plans are devised for different purposes and they have different roles to play. That is the basic reason they are typically developed separately.

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