Nathan was worried that his company was missing a lot of opportunity to sell their products in China because of the separation created by language, culture, and distance. In other words, his company had a lack of _____.

Answer :

The inability of Nathan's company to sell their products in China can be said to be: lack of knowledge.

What is Knowledge of a Market?

Understanding your market target for a specific product goes a long way in saving resource wastage and facilitates effective marketing strategy that gurantees sales.

Knowledge of the culture and language of a market is key to penetrating a market.

Thus, the inability of Nathan's company to sell their products in China can be said to be: lack of knowledge.

Learn more about knowledge of a market on:

https://brainly.com/question/2889076

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